I hope you’ll roll up your sleeves and dive in!ġ. I’ve designed this blog post thoughtfully… my least favorite platform is listed first and the options get better as you move through this review. While this post isn’t an exhaustive exploration of each platform listed nor a comprehensive list of available e-commerce engines, I’ve done my very best to extract key differences between several of the most popular e-commerce systems available to makers and product designers. I’m assuming that you don’t have money to burn, yes? If so, then I urge you to read on and carefully weigh software options before making a commitment. The worst case scenario? Your site can’t perform as needed and you abandon it, reinvesting time and energy into a new platform. The problem? If the engine that drives your site is aesthetically pleasing but lacking the core functionality that you ultimately need to be successful, then you’ve just made a significant investment in your business without deriving the full benefit of that investment. Too many of us chose a designer we love and then develop an e-commerce site on whatever platform the designer is most comfortable with. For the love of all things holy: Please choose your e-commerce platform first, and then find a designer skilled in the development and design of that particular platform.
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